Insights on user research, customer discovery, and product development to help you build better products.
Discover why traditional and conversational surveys fall short, and how SelkoDialog delivers deeper insights through real conversations at scale.
Should you reward people for taking your interviews? Learn when incentives help, when they harm, and how to handle customer discovery, exit interviews, and professionals who sell their time.
Case study of Props rewards app using SelkoDialog AI interview agent to uncover valuable insights from churned users
A practical guide on how to find users to interview at different stages of product development—from problem discovery to exit interviews—plus when to use AI agents effectively.
Discover the #1 mistake in user interviews—talking too much and listening too little. Learn how to truly understand your users, and how AI tools can help.
Introducing SelkoDialog, an AI-powered user interviewing tool by Frans Ekman, designed to help founders and product teams deeply understand user motivations
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